The increasing impact of social media on search rankings has led a
mad rush of activity in both social media and SEO. But how successful
have your attempts been at maximizing the impact of social media for
search rankings?
Here are some practical strategies to help you unleash the full SEO potential of the top 3 social media platforms.
Top 3 SEO Tips for Facebook
1. Use of Keywords in Facebook Wall Posts
When you post status updates or create new posts on your Facebook wall, be sure to include your keywords. The posts are indexable by Google and have high chances of figuring on the SERP for relevant keyword searches if they are suitably optimized.
When you post status updates or create new posts on your Facebook wall, be sure to include your keywords. The posts are indexable by Google and have high chances of figuring on the SERP for relevant keyword searches if they are suitably optimized.
2. Use of Relevant Anchor Texts and URLs on the Facebook Page
You know the significance of relevant anchor texts and urls for SEO. The same applies to your Facebook page too. Use anchor texts in your posts and updates and in the ‘notes’ section. An important place to display your website url on Facebook for maximum SEO benefits is the ‘about’ section.
You know the significance of relevant anchor texts and urls for SEO. The same applies to your Facebook page too. Use anchor texts in your posts and updates and in the ‘notes’ section. An important place to display your website url on Facebook for maximum SEO benefits is the ‘about’ section.
3. Deep Linking to Your Website from Facebook
While sharing content on Facebook, make sure you link to the specific content page on your website and not merely to the home page. This allows readers to directly access the content you are referring to and also improves the overall link profile of your website, contributing to SEO.
While sharing content on Facebook, make sure you link to the specific content page on your website and not merely to the home page. This allows readers to directly access the content you are referring to and also improves the overall link profile of your website, contributing to SEO.
Top 3 SEO Tips for Twitter
1. Use Keywords in your Twitter Bio
Use the 160 characters available for your Twitter profile wisely and optimize with the right keywords. Your bio is the meta description for your Twitter page and decides search ranking as well as click-thru traffic rate.
2. Shorten URLs in Your Tweets
Having your website URL for people to click thru is crucial for SEO. But given the 140 character limit of Twitter, the best option is to use URL shortening services like bit.ly or tinyurl.com, that redirect to your content. Thus your website gets traffic and link juice, both positive SEO factors.
Use the 160 characters available for your Twitter profile wisely and optimize with the right keywords. Your bio is the meta description for your Twitter page and decides search ranking as well as click-thru traffic rate.
2. Shorten URLs in Your Tweets
Having your website URL for people to click thru is crucial for SEO. But given the 140 character limit of Twitter, the best option is to use URL shortening services like bit.ly or tinyurl.com, that redirect to your content. Thus your website gets traffic and link juice, both positive SEO factors.
3. Optimize your Tweets with Keywords
When you create tweets, remember that the first 27-40 characters are the most crucial from the SEO view point, as they serve as the title tag. Optimize them with the right keywords.
When you create tweets, remember that the first 27-40 characters are the most crucial from the SEO view point, as they serve as the title tag. Optimize them with the right keywords.
Top 3 Tips for Google+
1. Link out from Your Google+ Profile
Google+ allows do-follow links from your Google+ profile using anchor texts of your choice. So you can link back to your website, contributing to its link juice and enhancing the search ranking.
Google+ allows do-follow links from your Google+ profile using anchor texts of your choice. So you can link back to your website, contributing to its link juice and enhancing the search ranking.
2. Pay Extra Attention to the First Sentence of your G+ Post
The first sentence serves as the title tag and is most sensitive to Google bots. So use your keywords accordingly.
The first sentence serves as the title tag and is most sensitive to Google bots. So use your keywords accordingly.
3. Implement Google+ Author Tag
By verifying your authorship to Google via your Google+ profile, your headshot will be displayed alongside your results. This increases the click-thru rates and improves traffic and consequently enhances search rankings. Click here to learn how to implement the author tag.
For More detail Visit : goo.gl/SZsW94
By verifying your authorship to Google via your Google+ profile, your headshot will be displayed alongside your results. This increases the click-thru rates and improves traffic and consequently enhances search rankings. Click here to learn how to implement the author tag.
For More detail Visit : goo.gl/SZsW94

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